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FILMSPACE AFRICA


The Future of African TV Soaps in the TikTok Era
The African screen has always loved a little drama. From the slow burn of a family feud to the big reveal of long-buried secrets, TV soaps have been the heartbeat of many households — the evening ritual after dinner, the shared laughter in salons, the emotional investment that keeps fans glued night after night. But in 2025, something has changed. The living room has shrunk into the palm of a hand — and attention now comes in fifteen-second bursts. Welcome to the TikTok era —
Oct 183 min read


Best Practices to Convert Premiere Buzz into Long-Tail Revenue
Learn how African filmmakers can turn the excitement of a film premiere into sustained, long-term revenue through strategic distribution, audience engagement, and digital innovation. “A premiere is not the end of your film’s journey — it’s the start of your business model.” Turning Hype into Longevity A successful film premiere creates a wave — but the real challenge lies in turning that momentary buzz into a steady revenue stream. Across Africa, filmmakers are learning that
Oct 163 min read


Moses Babatope and the Rise of Nigeria’s Theatrical-First Film Model
FilmOne’s co-founder, Moses Babatope, is reshaping Nigeria’s cinema culture by betting on theatrical-first releases when streaming dominates. Here’s how he’s keeping big screens alive in Africa. The Man Behind Nigeria’s Cinema Renaissance In a time when Netflix and Prime Video dominate viewing habits, one man is quietly holding the line for cinema. Moses Babatope , co-founder of FilmOne Entertainment , believes that theatrical-first releases remain the heart of the African fi
Oct 162 min read


Kugali Media: Reimagining Folktales Through Animation | Feature Profile
Meet Kugali Media — founded by African creatives who are transforming folklore with futuristic animation, cultural detail, and global reach through their Disney-collaborated series Iwájú. Introducing Kugali Media Founded in 2017 by three creatives — Olufikayo “Ziki” Adeola , Hamid Ibrahim , and Tolu Olowofoyeku — Kugali Media set out on a mission to bring African imagination to immediate global visibility. Born from comics and graphic novels, the company has grown into one
Oct 162 min read


Gendered Narratives: Evolving Female Representation in African Storytelling
Across Nigeria, Kenya, and South Africa, African women filmmakers are rewriting the continent’s stories — complex, bold, and beautifully real. A New Frame for the African Woman For decades, African films framed women as symbols of virtue, mothers, or muses. Today, they are authors of their own narratives — writing, producing, and directing stories that mirror the layered lives of women across the continent. From Lagos to Nairobi to Johannesburg, a creative uprising is unfoldi
Oct 163 min read


Streaming Across Africa in 2025: Winning Models, Language Power & Who’s Winning the Sub-Saharan Play
Discover how Africa’s streaming industry is reshaping in 2025 — from business models and local language markets to the platforms dominating Sub-Saharan Africa. “We see a unique opportunity to transform video consumption in Africa with high-quality, accessible and relevant content.”— Selorm Adadevoh, Group Chief Commercial Officer, MTN Group It’s 2025, and the African streaming battlefield is louder than ever. Showmax’s relaunch, Netflix’s local-first push, and MTN’s telecom-
Oct 162 min read
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